Company

Chairman's Message



At LaCie, we combine design and technology to result in products that are both beautiful and performance-driven. We work hard to make your digital life better.

We want you to feel confident when you use LaCie’s products. It’s easy to replace a keyboard, processor, or printer—but not your data. Your life is on your hard drive; you need to be able to back up to a second place easily, and feel like you’ve made the best choice for your data’s safety and security. LaCie offers you this choice through its products and our new service Wuala.

To better understand and serve the needs of our customers, we do not outsource our professional product line support or our repairs center. We are proud of our two main manufacturing sites in Oregon and France. We have offices in 15 different countries, and about a third of our worldwide staff of approximately 460 employees belong to our technical teams. It is an excellent way to stay connected.

We began creating and collaborating with world-famous designers in 1992. From Ziba Design to Porsche Design GmbH, Karim Rashid, Ora-Ito, and Philippe Starck, we have a long tradition of expecting the best from our designers. With our hard drives, you’re not just getting a storage solution—you’re buying a piece of art. For the past 12 years, we have had a close partnership with a fantastic Scottish designer, Neil Poulton, who designs many of our products, including our award-winning bullet-proof d2 line. We believe that working with these designers is the best way to bring you cutting-edge products.

We trust our in-house engineering team’s expertise for the best electronics and software design. Over the past 10 years, we have consistently been first-to-market with such innovations as the first USB/FireWire board, SCSI drive, USB bus-powered hard drive, SATA external drive, FireWire 800 hard drive and 1TB hard drive. In the past year, we have doubled the size of our research lab and marketing experts to maintain industry leadership, while still creating user-friendly solutions.

Our customers consistently tell us that we have the most loyal and honest sales team in the technology industry. LaCie’s salespeople focus on learning and communicating new technologies and keeping our products as competitive as possible.

The last secret ingredient of LaCie’s success is that we run a very aggressive organization. Our financial team and IT department keep our information accurate and updated. Our procurement team can move products much faster than anyone else. This “finance IS logistics” organizational method gives us a chance to sell the most in-demand products at the lowest cost without compromising on quality or service.

Recognizing the current trends, LaCie will continue to develop network- and multimedia-centric products, while still creating everything from massive multi-terabyte systems to miniscule USB keys.

I love running a company like LaCie, and I love our products and our people. If you really appreciate the way we work, maybe there’s a place for you on our team. Our Human Resources department is always interested in meeting like-minded individuals.

We believe in design and technology. We believe in people and relationships.