Apr 12, 2024

LaCie Showcases Mass Capacity Storage Upgrades for Creative Pros at NAB 2024

LAS VEGAS, NV (NAB Booth #SL4125) – April 12, 2024 – LaCie, the premium brand from Seagate Technology (NASDAQ: STX), is set to display the latest storage technology for creative professionals at the 2024 NAB Show in Las Vegas this week. With this year’s event highlighting the industry-wide impact of artificial intelligence (AI) adoption, booth attendees will discover firsthand LaCie’s next evolution of storage solutions designed to support this period of rapid data growth.

Favored by photographers and filmmakers alike, the LaCie® 1big Dock and LaCie 2big Dock simplify editing workflows by enabling users to simultaneously store files, connect peripherals, and charge devices in one hub. The new LaCie 1big Dock 24TB and LaCie 2big Dock 48TB deliver 20% more capacity than their predecessors while keeping the same versatile range of ports. As data-intensive tasks surge at every stage of content development, creative professionals can take advantage of the extra storage to boost productivity.

Further bolstering LaCie’s line of storage solutions, the new LaCie d2™ Professional 24TB and LaCie 2big RAID 48TB also received boosts of 20% in capacity. For hobbyists or studio experts who are experimenting with modern production tools, the higher capacities are suitable for generative AI applications.

The LaCie 1big Dock 24TB, LaCie 2big Dock 48TB, and LaCie d2 Professional 24TB are currently available at specialty retailers across the country. The LaCie 1big Dock 24TB retails for $1049.00, the LaCie 2big Dock 48TB retails for $1899.00, and the LaCie d2 Professional 24TB retails for $749.99. The LaCie 2big RAID 48TB ships next month and will be available for $1699.00.

For those joining the 2024 NAB Show in person April 14-17, LaCie and Seagate (Booth #SL4125) will exhibit various storage systems designed to optimize modern creative workflows.

For more information, please visit LaCie.com/news.


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About LaCie

LaCie, the premium brand from Seagate Technology, designs world-class external storage products for Apple and PC users. LaCie differentiates itself with sleek design and unmatched technical performance. Learn more about LaCie by visiting LaCie.com or following us on Twitter, LinkedIn, and YouTube.


©2024 Seagate Technology LLC. All rights reserved. Seagate, Seagate Technology, the Spiral logo, LaCie, and the LaCie logo are registered trademarks of Seagate Technology LLC in the United States and/or other countries. All other trademarks or registered trademarks are the property of their respective owners. When referring to drive capacity, one gigabyte, or GB, equals one billion bytes and one terabyte, or TB equals one trillion bytes. Your computer’s operating system may use a different standard of measurement and report a lower capacity. In addition, some of the listed capacity is used for formatting and other functions, and thus will not be available for data storage. Actual data rates may vary depending on operating environment and other factors, such as chosen interface and disk capacity. Seagate reserves the right to change, without notice, product offerings or specifications.