Press Release

LaCie Rugged eSATA: Mobile Storage for Fast Data Transfer


February 11, 2010

LaCie today announced the Rugged eSATA, the first mobile external hard drive on the market that features a Power eSATA interface. The Rugged eSATA offers major storage capacity and a cost advantage over eSATA SSD solutions, and is one of the only portable, bus-powered eSATA solutions on the market.

Bus-powered when connected to a USB-eSATA combo port, the LaCie Rugged eSATA combines superior transfer speeds of up to 90MB/s in a truly mobile form. The USB-eSATA combo interface, also known as Power eSATA, features a slightly different connector than eSATA and is frequently found on late-model laptops. The drive is also compatible with standard eSATA ports when the included USB power-sharing cable is additionally connected.

"We are thrilled to integrate power eSATA technology into our best-selling Rugged mobile hard drive," said Anne-Sophie Marchand, Consumer Product Manager. "This solution brings dazzling transfer speeds to customers on the go, while still ensuring compatibility with standard eSATA and USB 2.0 connectors."

Housed in the award-winning Rugged casing designed by Neil Poulton, the LaCie Rugged eSATA features a unique scratch-resistant aluminum shell, internal anti-shock absorbers, and a shock-resistant rubber bumper to better protect files against everyday blunders.

Availability
The LaCie Rugged eSATA will be available in 500GB capacity through the LaCie Online Store, LaCie Reseller+ and LaCie Storage Partner starting at the suggested retail price of $159.99 (excluding VAT). For more information, visit www.lacie.com.

About Neil Poulton
Neil Poulton was born in Thurso, Scotland. A graduate in Industrial Design from Edinburgh University and Milan's Domus Academy, Poulton first came into public view in 1989 as the creator of "the ageing pens," pens made from a "living," wearing plastic that changes color and form with use. Today, Neil Poulton designs and develops best-selling, award-winning products for a variety of international clients including LaCie & Artemide. Since 1991, Poulton has lived and worked in Paris, France. www.neilpoulton.com



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Reseller Sales, sales@lacie.com

1TB = 1,000,000,000,000 bytes. Total accessible capacity varies depending upon operating environment (typically 5–10% less).

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